20.1.2022

Consumer Protection Enters the Digital Age: Digital Content and Services Now Expressly Regulated

At the end of the year, we wrote about amendments to the Consumer Protection Act arising from the EU’s Sale of Goods Directive (2019/771). In addition to transposing of the Sale of Goods Directive, the Consumer Protection Act has now been also been updated for the digital age by transposing the Digital Content and Digital Services Directive (2019/770) (also called the Digital Contracts Directive). These amendments entered into force on 1 January 2022.

Digital Content and Services Now Expressly Accounted for in Consumer Protection Act

The Consumer Protection Act now includes a new Chapter 5a, which includes specific provisions concerning digital content and services. The Consumer Protection Act previously did not expressly regulate digital content and services. In the future, Chapter 5a will include provisions on, among other things, delivering digital content and services, defects in digital content and services and the consequences of such defects, as well as on modification of digital content or services.

Digital content means, for example, computer programs, digital games and electronic books. Digital services mean, for example, cloud services and services such as social media.

It is worth noting that the new Chapter 5a applies not only to the contracts by which consumers commit to pay for digital content or services, but with certain limitations also to contracts by which consumers commit to provide personal data to traders.

Here are some of the key amendments:

New Provisions Seek to Clarify Legal State

Like the Sale of Goods Directive, the new provisions of the Digital Contracts Directive are intended to facilitate the offering and availability of content and services in the EU between Member States. Adding express provisions concerning digital content and services to the Consumer Protection Act also helps clarify the legal state, even though the Consumer Protection Act was already analogically applied to digital content and services as appropriate.

The most significant amendments are definitely the application of the new Chapter 5a to contracts by which consumers provide or commit to provide their personal data in exchange for digital content or services. Previously, the Consumer Protection Act’s provisions on delays and defects were not even analogically applied to such contracts.

Latest references

We advised NoHo Partners Plc on the issuance of EUR 50 million senior secured floating rate notes. The notes have a tenor of four years and mature on 10 September 2030. The notes bear interest at a rate of three-month EURIBOR plus a margin of 4.375 per cent. per annum. The notes were allocated to a mix of domestic and international investors. We also advised NoHo Partners on the negotiation of its new senior facilities agreement. The facilities agreement comprises a EUR 60,000,000 term loan facility, a EUR 10,000,000 capex facility and a EUR 27,000,000 revolving credit facility. “We are delighted by the interest investors have shown in the company’s Notes, which reflects confidence in our strategy. The successful issuance of the Notes, together with the new loan agreement, extends the maturity profile of our financing and enables the company to continue executing its growth strategy going forward. I would like to thank all investors for their participation, as well as our partner bank for the excellent execution of the Notes issuance”, says Jarno Suominen, CEO of NoHo Partners. OP Corporate Bank plc acted as the sole lead manager and bookrunner for the issue of the notes. NoHo Partners Plc is a Finnish group established in 1996, and it specialises in restaurant services being the creative innovator of the Northern European restaurant market. The company was listed in Nasdaq Helsinki in 2013 becoming the first Finnish listed restaurant company, and it has continued to grow strongly throughout its history. NoHo Partners’ vision is to be the leading restaurant operator in Northern Europe.
Case published 4.9.2026
We advised Topfoods Oy, a Triton-backed Geia Group company, on its acquisition of Oy Delice Plus Ab, a Finnish supplier of cakes and pastries. Through the acquisition, Topfoods strengthens its retail business and further reinforces its position in the cakes and pastries segment. Founded in 2008, Topfoods supplies selected food products to professional kitchens, the retail sector, and the food industry. 
Case published 4.9.2026
We advised Deka Immobilien on its acquisition of a prime logistics property located at Turvalaaksonkuja 4, Vantaa, for the Deka-ImmobilienEuropa open-ended real estate fund. The property is situated within the Aviapolis logistics cluster, which is Finland’s leading logistics hub, benefiting from its location next to Helsinki Airport and its connections to the country’s main transport routes. Completed in 2022, the modern property comprises 32,947 sqm of lettable space and is fully let on a long-term basis to Barona Varastopalvelut Oy. The tenant is a Finnish 3PL provider offering warehousing and e-commerce logistics services to companies in Finland and internationally and uses the property as its central logistics hub. The property has achieved a BREEAM International New Construction rating of Excellent and an EPC rating of A, and it features photovoltaic and geothermal systems, among other things.
Case published 3.9.2026
We advised HANZA on the divestment of its Nivala and Sievi operations. The transaction was part of HANZA’s larger strategic reorganisation, where the company optimised its Finnish manufacturing cluster. Founded in 2008, HANZA is a Swedish mechanical engineering and electronics contract manufacturing company listed on the Nasdaq Stockholm main list. HANZA has approximately 5,000 employees and annual sales of SEK 10 billion. 
Case published 3.9.2026