29.6.2016

MAR, the EU Market Abuse Directive: A Step Back for Finland

In the wake of the financial crisis, the EU began regulating the financial sector through directly applicable regulations rather than locally implemented directives. The idea was to ensure rapid and uniform regulation on the borderless internal market, and it was influenced by a mistrust of Member States.

Unfortunately, one-size-fits-all solutions are a bad fit for the differing situations in different Member States, and they don’t always mean progress. One example of this is the EU’s Market Abuse Regulation (596/2014), or the MAR for short, which has been a bane for listed companies and issuers of listed bonds this year.

The MAR becomes binding starting on 3 July 2016. It replaces most of the current regulations on the ongoing disclosure obligation, insider matters and market abuse under the Finnish Securities Markets Act. This is a change that has to be taken seriously: the MAR also brings with it harsher sanctions for non-compliance.

Market abuse regulation

Switch from Public Insider Registers to Ongoing Disclosure

The MAR replaces the current public and company-specific insider registers with non-public insider lists, which are opened on a project- or event-specific basis on inside information possessed by a company.  Starting from July, inside information has to be published as soon as possible: instead of a public registers automatically compiled from the book-entry system, in the future the publicity of trading will be implemented through stock exchange releases.

In practice, this means that whenever a ‘person discharging managerial responsibilities’ in a company or a closely associated person of such a manager makes trades in that company’s shares in excess of 5,000 euros in a year, that person must notify both the company and the Finnish Financial Supervisory Authority of the trades within three business days.  The company for its part has to publish a stock exchange release within the same three-day timeframe. The above will also apply to issuers of bonds. 

Taken to a negative extreme, the disclosure obligation for managers and their closely associated persons could increase the number of stock exchange releases a company has to publish many times over. At the same time, the amount of useful public information on management holdings threatens to be reduced, as publicly available online registers of holdings are replaced by a flood of individual stock exchange releases.

ManagersManager's closely associated persons

Major Discrepancies between Language Versions

Each language version of an EU regulation is binding as such. However, the different language versions of the MAR suffer from discrepancies. One of the most obvious differences is whether entities in which a manager or manager’s closely associated persons exercise influence are also considered that manager’s closely related persons (Article 3(1)(26)).  

The English version of the MAR requires control or otherwise substantially common economic interests with the person. The Finnish and Swedish versions on the other hand encompass all entities in which the person or his/her closely associated persons discharges managerial responsibilities, such as on the board of directors. Such entities would include not just companies, but foundations, registered associations and other legal persons. This would significantly increase the number of trades requiring stock exchange releases.

The language versions are currently being assessed by the Council and Parliament, and the Finnish Financial Supervisory Authority has justifiably taken a time out until the situation is clarified. The Financial Supervisory Authority clearly stated (Finnish only) that it will not require the disclosure of trades by entities in which influence is exercised until corrections are made.

In addition, we have noted a number of other discrepancies in our close review of the language versions of the regulation:

Sloppy Regulation, Costly Consequences

Finnish companies have generally handled their insider matters in an exemplary manner. The environment they operate is a major driver of diligence. The Finnish media and public are quick to pass judgement on companies for the smallest lapses in insider matters. It seems like public pressure is forcing us to take the MAR much more seriously than in other EU countries. The discrepancies and ambiguity in the contents of the regulation are intolerable in these circumstances, especially given the fact that they cannot be corrected on the national level as would be possible through the transposition of a directive. This makes the shift from public, automatically updated insider registers in Finland to the ambiguous and contradictory MAR world particularly dramatic.

Latest references

We advised the Savings Banks Group on an arrangement whereby the shares in Sp-Henkivakuutus Oy were sold to Henki-Fennia and at the same time the parties agreed on a long-term distribution cooperation for insurance savings and loan protection products. The closing of the transaction remains subject to regulatory approvals. Sb Life Insurance is a domestic life insurance company, established in 2007, offering insurance savings and risk insurance products to private customers and companies. The Savings Banks and Oma Säästöpankki Oyj act as agents for Sp-Life Insurance. Henki-Fennia is a subsidiary of Keskinäinen Vakuutusyhtiö Fennia, specialising in voluntary life, pension and savings insurance.
Case published 11.4.2025
We advised Nokian Brewery Plc in its listing on Nasdaq First North Growth Market Finland. Investor demand in the IPO, which consisted of a public and institutional offering, was very strong and the IPO was oversubscribed. Nokian Brewery raised gross proceeds of approximately EUR 10 million from the IPO. In the IPO subscriptions were received from more than 2,900 investors and as a result of IPO the number of shareholders in the company increased to more than 4,700 shareholders. The IPO gives us a strong platform for the next years of growth. We are grateful to investors for their confidence and excited about what we can achieve together. This is the beginning of a new chapter in the Nokian Brewery story.  – Janne Paavola, CEO Trading in Nokian Brewery’s shares began on First North on 3 April 2025 with trading symbol BEER. Nokian Brewery is Finland’s second largest microbrewery and fifth largest brewery in terms of turnover in 2023. Nokian Brewery is particularly known for its Keisari beers. Nokian Panimo manufactures all its products at its production facility in Nokia, and in 2024 its sales volume totalled more than 8.3 million litres and turnover was EUR 11.9 million. Domesticity, responsibility and sustainable practices are at the heart of Nokian Brewery.
Case published 3.4.2025
We advised Fingrid Oyj on the Finnish law aspects of the update of an EMTN programme and increase to EUR 3 billion. Notes issued under the programme may be admitted to trading on Euronext Dublin. Fingrid Oyj is Finland’s transmission system operator.
Case published 2.4.2025
We have advised S-Bank Plc in four bond transactions totalling EUR 1.45 billion that provided financing for S-Bank’s acquisition of Svenska Handelsbanken AB’s Finnish private customer, asset management and investment services operations. In 2023, we advised S-Bank in supplementing their earlier bond programme and in the issuance of two new bonds. S-Bank’s first covered bond, valued at EUR 500 million, was issued in September 2023. In addition to general corporate purposes, the purpose of the issue was to finance the acquisition of Svenska Handelsbanken AB’s Finnish private customer, asset management and investment services operations. Further, a EUR 150 million senior preferred MREL eligible bond was issued in November 2023 and the purpose of the issue was to meet the minimum requirement for own funds and eligible liabilities (MREL) and to finance the bank’s activities. In 2024, we have advised S-Bank Plc in the update of a EUR 3 billion bond programme. Under the programme, S-Bank may issue senior preferred MREL eligible notes, covered bonds and additional tier 1 capital notes. In February of 2024, we advised S-Bank in its issuance of a EUR 300 million senior preferred MREL eligible bond and on the tender offer of its EUR 220 million senior preferred MREL eligible bond maturing in 2025. The tender offer required the prior permission of the Finnish Financial Stability Authority based on Commission Delegated Regulation 2023/827 on technical standards for the reduction of own funds and eligible liabilities prior authorisation. The Stability Authority granted S-Bank a permission for repurchases of the notes. Based on the permission, S-Bank replaced the notes with own funds or eligible liabilities instruments of equal or higher quality at terms that are sustainable for the income capacity of S-Bank. The final tender offer results were announced in February 2024. In April 2024, we further advised S-Bank in supplementing their base prospectus and issue of their second covered bond of EUR 500 million. The covered bond’s maturity date is 16 April 2030.
Case published 30.7.2024