16.12.2019

What Were the Major Commercial Law Trends of the 2010s? Five Conversation Starters for the Holidays

What were the hottest legal topics of the past decade? What gave our clients pause for thought? We listed five things to provide plenty to talk about not just over the holidays, but far into the new decade, as well.

1. Data Protection

Data protection regulations lay down the ground rules for the processing of personal data. The amount of data being processed has exploded, and organisations have begun leading and developing their operations with data. It has become more important than ever to ensure that processing is done legally.

The EU’s General Data Protection Regulation entered into force in May 2018. This new legislation has forced companies to learn a risk-based approach to the planning and implementation of personal data processing. High-profile case law has emphasised transparency, the providing of information and the compliance of processing with the law. The data protection revolution is ongoing and can be expected to take on new forms in the future.

2. Digitalisation and AI

Digitalisation and technological innovations have begun shaping businesses. Machine learning and blockchain have given rise new opportunities in a number of fields, including the legal services industry. Examples include document automation, online dispute resolution and AI document analysis. The use of AI also comes with risks, however: if the machine learning process is flawed, the decisions made by AI could be discriminatory. AI still needs a person (perhaps even a lawyer) to back it up.

3. Sustainability

Sustainability has become a driver of successful business. In addition to profit, an increasing number of companies are also seeking to minimise environmental impacts, take good care of their personnel and handle corporate governance well. Sustainable practices exceed the minimum level required by law. Sustainability requirements are being extended down the supply chain, and interest group impacts are being identified. To lead with data, you have to use the data responsibly.

A significant number of companies are already seeking to achieve social impact through their operations—a fact that cannot help but be reflected in the legal services industry. This development can be seen in sustainable investment assignments, new forms of financing, compliance work, public-sector procurement and numerous energy-industry assignments.

4. Brexit

The UK’s departure from the EU has been a mainstay in news headlines since 2017 when the country formally announced its withdrawal. Given the fresh election results, Brexit looks set to take place on 31 January 2020, but the shape of the UK’s and EU’s relationship following the transition period remains unclear.

The schedule is extremely tight, and if no agreement is reached, the UK will become a third country to the EU at the end of next year. In the legal field, a hard Brexit would particularly impact trader’s permits, the trade of goods and IPR issues. In many industries, companies are hoping for the best, but preparing for the worst. There is plenty here to keep lawyers busy for years to come.

5. Climate Change

Everyone has heard of Swedish climate activist Greta Thunberg, who despite her young age has taken a strong stance on climate policy. Climate change has dominated public debate and impacted personal choices. The Paris climate accord will be applied starting in 2020, and the EU has just approved a green deal. The battle to stave off climate change continues, and is showing up in the legal field, for example, in the form of emissions-free energy projects.

Latest references

We acted as legal adviser to Banyan Software on its acquisition of Carus Ferry, a Finland-based provider of reservation, check-in and port operations software for ferry and passenger shipping operators. The acquisition further strengthens Banyan Software’s presence in the Nordic region while providing Carus with a long-term partner to support its continued growth and development. Carus was founded in 1998 and is headquartered in Mariehamn on the Åland Islands, Finland. The company develops mission-critical software for ferry, cruise and passenger shipping operators, covering the full passenger journey from booking and ticketing to capacity management, check-in and boarding. Carus also provides port automation, onboard sales systems and business information tools. The company serves approximately 30 operators across four continents and is the largest vendor by customer count in ferry reservation and departure control. Banyan Software is an acquirer and long-term operator of mission-critical software businesses serving specialised industries. Founded in 2016, Banyan follows a buy-and-hold-for-life approach and supports the long-term growth and development of its portfolio companies. Banyan operates more than 130 portfolio companies across North and South America, the United Kingdom, Europe and APAC. Following the acquisition of Carus, Banyan operates three businesses in the Nordic region.
Case published 20.10.2026
We advised Move Energy as an investor in connection with the combination of 3North Partners Plc and Steady Energy Oy and the related private placement and initial public offering of the combined company on Nasdaq First North Growth Market Finland. In connection with the transaction, 3North Partners received approximately EUR 69.8 million in investor commitments from a group of institutional and other investors, including Move Energy, to fund the combined company. Steady Energy is a Finnish nuclear technology company developing a new generation of small modular reactors (SMRs) particularly suited for district heating. Its LDR-50 reactor is designed to provide cities and utilities with a scalable and low-carbon alternative to combustion-based heat production.
Case published 19.10.2026
We advised Efima Oyj on the sale of its AI business to Better Care Technologies Oy. The transaction included Efima’s Moiva AI platform developed for the care sector, the related technology and brand, customer contracts, and the experts working in the business. Efima is a Finnish digital company that supports the sustainable growth of large and mid-sized companies by streamlining their business processes and by creating competitive advantage through the innovative use of artificial intelligence and data. The company has nearly 200 experts based in Helsinki and Tampere. 
Case published 21.9.2026
We advised Neoen Renewables Finland Oy, part of the French Neoen Group, in its sale of a data centre project to a consortium consisting of international data centre developers and operators. This marked Neoen’s first data centre development project in Finland. Founded in 2008, Neoen is one of the world’s leading independent renewable energy producers. The company operates in 15 countries. It develops, finances, builds, owns, and operates solar power plants, wind farms, and battery storage systems. Neoen Group is owned by global alternative asset manager Brookfield Corporation.
Case published 17.9.2026