We assisted eBrands Holdings Oy in its latest funding round, during which the company raised 7.5 million euros.

The new funding brings the company’s total raised capital to 50 million euros. The latest funding round was mainly led by the family investment company Veikko Laine, Varma Pension Fund, and operational shareholders.

The funding will be used to develop eBrands’ AI-based Apollo market growth tool, which helps brands expand into sixty different markets and sales channels without local infrastructure or heavy investments.

eBrands is an export platform that grows consumer brands globally through e-commerce and major retail channels. Specializing in the US and European markets, eBrands enables brands to internationalize with an export service model that reduces the risk and complexity associated with expansion by leveraging advanced technology. Founded in 2020, the Helsinki-based company’s team includes 75 people, and the company’s revenue exceeds 35 million euros.

Latest references

We acted as legal adviser to Efima Oyj in its acquisition of the entire share capital of Sparta Consulting Oy, a leading data management consulting firm. The acquisition strengthens Efima’s position as a strategic development partner for large and medium-sized enterprises and supports the company’s growth strategy and ability to meet the growing demand for intelligent, data-driven business solutions. Founded in 2012, Sparta Consulting specialises in comprehensive information management, and its clients are primarily large Finnish companies in the banking and insurance, energy, and telecommunications sectors. Efima Oyj is a Finnish digital company that promotes the growth of large and medium-sized enterprises by streamlining and automating business processes and creating competitive advantage through innovative use of artificial intelligence and data. The company has over 250 experts in Helsinki and Tampere.
Case published 3.6.2025
We acted as legal advisor to eQ Fund Management Company Ltd in a structural arrangement in which Special Investment Fund eQ Residential Fund and Special Investment Fund eQ Residential Fund II transferred their assets to the newly launched Special Investment Fund eQ Residential Fund III. In connection with the arrangement, eQ Residential Fund III raised 37 million euros in new capital, and its fundraising will continue throughout 2025.  The portfolio of eQ Residential Fund III consists of 19 residential properties completed between 2021 and 2024, comprising nearly 1,400 apartments located in the Helsinki Metropolitan Area, Turku, and Tampere.
Case published 21.5.2025
We advised Milexia Group, a portfolio company of the French PE sponsor Crédit Mutuel Equity, on its acquisition of the activities of Alpha Positron Oy, a Finnish distributor specializing in GPS/GNSS, time and frequency solutions for the electronics industry, process automation, corporate IT, defense, and other demanding markets. Milexia Group is one of the world’s leading European suppliers for high-quality electronic components, systems and scientific instruments technology. It has offices, warehouses and technical centres in France, Italy, Spain, the United Kingdom, Germany, Nordics and Hong Kong. The acquisition aligns with Milexia’s strategy to expand its presence in the Nordic region and enhance its portfolio of communication solutions.
Case published 24.4.2025
We acted as Finnish legal adviser to KKR in connection with its acquisition of the entire share capital of Karo Healthcare from EQT. The transaction follows Karo’s significant strategic transformation from a Nordic specialty pharma business into a leading pan-European consumer healthcare platform, with an attractive product portfolio spanning core categories such as Skin Health, Foot Health, and Intimate Health, as well as Digestive Health and Vitamins, Minerals & Supplements. KKR & Co. Inc. (NYSE: KKR), is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds.  Completion of the transaction is subject to customary conditions and regulatory approvals. The transaction is expected to close in the coming months.
Case published 17.4.2025